Choosing a PPC Agency

and how to get good help from a good agency

Large agency

(not the experts you met in the sales process.)

Small agency

Early signs of trouble

reasonable expectations

How to find a good one — don’t trust websites. Ask around. Here’s what to ask.

There are currently no comments.

If you need or want PPC help beyond just whatever you can learn online (which is a...

Posted by

If you need or want PPC help beyond just whatever you can learn online (which is a lot), there are several categories of help...

Posted by

When Google Ads performance tanked in campaigns with ROAS and impression share targets, I fired the AI, went back to manual CPC...

Marketing

Posted by

If customers matter, it can't be good business to make your software resemble malware. Examples from Adobe, Apple, and Microsoft.

Google Ads

Posted by

Five reasons why most advertisers are smart to manage Microsoft Ads separately from Google Ads, not relying simply on automated...

PPC

Posted by

We’ll discuss what’s new and improved from Google, specifically custom intent audiences and better page speed...